Customers are using mobile devices such as Smart phones and tablet computers at growing rates. The sales of mobile devices are surpassing computer sales. Mobile devices are connecting customers and prospects to your business and sales people are using these devices help them sell.
Consider these stats about mobile search:
70% of all mobile searches …
View PostCompanies are trying to figure out how to integrate social media into their trade show exhibits and events to achieve the best results. Trade shows and events are a great way to connect with customers, prospects and media. Social media can be used through pre- and post-event marketing to engage and attract attendees. It is …
View PostIt is that time of year again when we find ourselves excited for change as we look forward to the future. We discuss new marketing plans and budgets, what went well in 2012, and what we want to do better in 2013. Companies look for patterns and discuss what will work for the upcoming year …
View PostPirelli augmented reality experience at Milano Malpensa Airport.
Branding and advertising have come a long way in the digital world. As we explore digital mediums such as QR codes, near field communications (NFC), branded videos, websites meant to scale up or down depending on the platform being used, we find ourselves exploring new and fun …
View PostEvery now and then I run into someone that has gone through a re-branding initiative with the expertise of an agency or a marketing consultant. Recently, a gentlemen I met at a social gathering shared his experience with me.
”How did it go?”, I asked. “It was ok, we had a four-hour session and it …
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